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become your favorite youtuber's editor in just 5 weeks.

pov: you want to make cute edits, but don’t even know where to start.

Right now, you’re:

  • overwhelmed with the idea of learning a new skill – but it looks soooo fun
  • stuck in beginner mode unsure how to level up
  • downloading random presets and hoping they look cool
  • stalking freelancing sites but feeling invisible
  • insecure about your portfolio (or how to build one without clients)

Right now, you’re:

  • trying to bring your aesthetic vision to life… but the results feel off
  • wasting hours tweaking edits that still feel low-key cringe
  • copying trends but not building your style
  • wondering why your videos don’t look like the ones you love to watch

Right now, you’re:

  • stuck between hiring someone or figuring it out yourself (ugh)
  • bored of the “corporate video” look and want something with personality
  • trying to be on YouTube but not sure how to make it worth the effort
  • overwhelmed by editing software and aesthetic decisions

The Aesthetic Video Editing Course

what you'll learn:

  • Lesson 0: What to Expect
  • Lesson 1: Equipment Suggestions
  • Lesson 2: File Management
  • Lesson 3: Libraries, Events & Projects
  • Lesson 4: Project Backups
  • Lesson 0: Importing Files
  • Lesson 1: A Tour
  • Lesson 2: Syncing Video & Audio
  • Lesson 3: Shortcuts & Controls
  • Lesson 0: Compound Clips
  • Lesson 1: Color Profiles
  • Lesson 2: Color-Grading from Scratch
  • Lesson 3: Color-Grading with LUTs
  • Lesson 4: Color-Grading Examples
  • Lesson 0: Sound Design
  • Lesson 1: What's Copyrighted Music?
  • Lesson 0: Let's Study Youtubers
  • Lesson 1: Key Framing
  • Lesson 2: Effects & Overlays
  • Lesson 3: Masking
  • Lesson 4: Text & Generators
  • Lesson 5: Transitions
  • Lesson 6: AI Captions
  • Lesson 0: Video Engagement Tips
  • Lesson 1: Let's Practice Doing an A-Cut!
  • Lesson 0: Guiding the Viewer’s Eye
  • Lesson 1: Typography & Minimalism
  • Lesson 2: Understanding Color
  • Lesson 3: Gathering Inspiration
  • Lesson 4: Creating a Client Universe 
  • Lesson 0: iPads vs Graphic Tablets vs Free Options
  • Lesson 1: Procreate Tour
  • Lesson 2: Let's Make an Animation!
  • Lesson 0: Behind-the-Scenes Look at My Channel Edits
  • Lesson 1: How to Do Wobbly Letters
  • Lesson 2: How to Add a To-Do List
  • Lesson 3: How to Add Cut-Out Magazine Letters
  • Lesson 4: How to Fit Videos into a Scrapbook
  • Lesson 5: How to Make Time Pass
  • Lesson 6: How to Create a Vintage Look & Add Textures
  • Lesson 7: How to Duplicate Yourself
  • Lesson 0: Exporting
  • Lesson 1: Sharing a Project with a Client
  • Lesson 2: FCP Tricks
  • Lesson 3: Your Final Project
  • Lesson 0: Your Portfolio
  • Lesson 1: Your Pricing
  • Lesson 2: How to Find Clients (ft. Deya)
  • Lesson 3: How to Onboard Clients
  • Lesson 4: You Did It!!!!!

two ways to learn with us:

STANDARD - $290

everything you need to start making videos that actually feel like you

  • Lifetime Access to 10 Modules of detailed curriculum
  • ⁠8-Weeks Access to a Private Slack Community with students, Maia, Deya and a number of channels intended to help you develop as an aesthetic video editor + make friends!
  • Exercises & Project Prompts that’ll guide you through practicing your new skills in real time & can go straight into your portfolio!

PS: if you submit your exercises, you’ll unlock even more bonus materials!

VIP - $550

everything in standard + personalized feedback from Maia

  • ⁠Everything in Standard
  • ⁠A 1:1 60 minutes call with Maia to provide detailed feedback on your final project
  • 8 weeks of d⁠irect 1:1 access to Maia via private DMs on Slack (You’ll get replies within 24 hours during business days!)
  • Weekly individual check-ins from Maia to keep you accountable with the program!

Bonus Resources

  • Editing assets:
    • presets for quick dreamy color-grading
    • copyright free music library
    • sound effects library
    • aesthetic overlays
    • loads of color palettes
    • pre-made handwritten text & transitions
  • Work resources:
    • step-by-step workflow checklist
    • client onboarding template
    • notion portfolio template
    • notion client universe template
    • written summaries of all the lessons

what our students say...​

I loved looking back through other Youtubers’ videos that I love and breaking down what I most enjoy about their editing, to then learn how I could achieve similar results.

As a complete beginner, I found the lessons easy to follow and complete.

I imagine this would still be great for non-beginners looking to expand the styles of videos they create.

It was just so fun!

 

What I enjoyed the most was being able to pick Maia’s brain – seeing her process while she color grades, and watching her analyze the editing of other Youtubers.

I loved the bite-sized lessons! I’d recommend this course to content/UGC creators looking to develop a more personal, aesthetic editing style and beginner video editors looking to work for content creators.

 

I would recommend this course to all creative entrepreneurs who want to bring their personal touch to their content and earn an extra source of income by editing for other creators.

This course helped me gain confidence in my editing. I have learned a lot in a short time. Instead of browsing randomly on the internet for tutorials, everything was there in a structured and cute way.

It will surely benefit my business and my YouTube journey.

I would 100% recommend this course because it’s so much more fun learning FCP in a group setting and getting insights from a professional.

I loved picking Maia’s brain on how she uses Final Cut. The content was amazing and I’m always interested in business and tech topics so module 9 “making it a career” has to be my favorite!

Everything in the course had a nice vibe, including the community and slack channels that were very helpful, organized, and friendly. There was a coolness factor to it!

Also the unique factor (learning cute edits) was very important to me and made it much more fun to learn.

I highly recommend this course for beginners! I LOVED having homework as it encouraged me to do the work right away + I really enjoyed when Maia shared her thought process while editing and looking for inspiration. I learned a ton, even as an experienced video editor myself!

I had extensive experience with Premiere Pro, and it was very for me to understand FCP.

If you love Maia’s editing style and want to learn how to bring that magic into your own videos, don’t think twice and take this course!

It doesn’t just cover the technical side of editing; it also teaches you how to make videos more engaging and full of personality!

I wish I had this when I was just starting my freelance journey.

During the course, I had no portfolio but decided to apply to a job using a mood board and thumbnails to showcase my ideas. The client was really happy and decided to continue working with me – she even offered me the full rate instead of the trial rate for the first video!

I also joined a group chat and met the loveliest freelancers from around the world. We share our goals, tips, and tricks on freelancing, and it’s been so great to have that community!

Thanks to this course, I’ve embarked on my new freelancing journey! I still refer back to it whenever I need help – it’s given me much more than I expected.

Seeing Maia’s creative process was one of the most helpful parts of the course for me! The lesson “How I make cute edits for my channel” gave me so many ideas!

I plan to stick with Premiere Pro, so seeing the behind the scenes of her workflow made it much more accessible. I don’t think I would have figured that out on my own!

I think this course would be great for someone who sees others’ videos and is like, “Why don’t my videos look like that? What am I missing?”. This will help you take videos from “Ok” to “Fantastic”!

“One of my favorite things was the best friend energy from Maia—she makes it feel like you’re learning from someone who genuinely believes in you. It’s not this distant, guru-type vibe. Instead, it feels totally doable – you apply what you’re learning and make progress in real time.

I joined mostly for the cute doodles and animations, and it totally delivered! It opened up a creative side I hadn’t explored before and unlocked a whole new skill set.

I’d been using FCP for a while (self-taught) so it was a game-changer to finally learn where everything is and what all the tools actually do.

This course is perfect for anyone who feels a bit lost with editing and wants to add that extra cute and creative touch to their content.”

Love Notes

about Maia

In 7th grade, I asked my mom if I could start a YouTube channel—she said yes, as long as she approved every video first (embarrassing, but fair).

I quickly fell in love with crafting stories and rotting behind the computer editing for long hours. I thought everyone loved it too—until I realized most creators dread post-production and would rather delegate it asap. Lucky for us!

In high school, I started editing videos for an internet friend, which led me to freelancing platforms and a year later, I graduated with a small roster of freelance clients that paid the bills – crazy!

50+ clients later, Deya (my client-friend-now business partner) convinced me that it could be cool to help other people do the same. So… here we are!

Maia has worked with

Art & Lifestyle
411k subscribers
Personal Development
465k subscribers
Personal Development
300k subscribers
Education
154k subscribers
Business
150k subscribers
Yes Theory’s Agent
41.2k followers
Fashion Brand
857k followers
Lifestyle & Maternity
77.5k subscribers
Art & Fashion
67.3k subscribers
Fitness & Diet
22.4k subscribers
Graphic Design
22.5k followers
Fashion & Lifestyle
67k subscribers

Client Testimonials

“Maia is the BEST. She is one of the best hires I’ve ever made (and I’ve made a LOT of hires for myself and for my clients!) She is incredibly talented, skilled, thoughtful, creative and takes such initiative to help me with anything & everything related to my content. She is great at editing thoughtfully and engaging the audience with her edits.

She’s super invested in my content and the growth of my channel strategically as well; her advice has come so in handy in the growth of my channel. She takes feedback super well & always goes the extra mile in her work. Aside from her amazing technical skills, her soft skills are top tier. She is so supportive, empathetic, and proactive.”

“Although my work with Maia was limited to one project, she were proactive with her communication and her uncompromised work ethic shined through during the project that they completed for my Youtube channel. If you’re looking for a committed freelancer to deliver your project within a required timeline, look no further!”

“Working with Maia was incredible! I needed an intro for my vlogmas but didn’t quite know the aesthetic I was going for. Even though I gave little directions, she presented me with original & creative ideas that were 100% my style! I loved everything from the colors chosen, to the music. Truly recommend!”

“Maia is exceptional! I had to give her minimal directions for her to absolutely nail my vision and execute it perfectly. She’s wicked fast and very detail-oriented-she’s my go-to for all things video.”

I’ve worked with Maia for over a year and to keep it short and sweet she has been absolutely incredible! I needed someone to help me with my weekly uploads to YouTube and other work and every week she smashes it! I absolutely love the work she creates and I couldn’t be happier and more grateful for her hard work!”

“We love working with Maia for our social media and video editing needs, and Maia has become an integral member of our team! She’s creative, responsive, organized, and easygoing. Maia started our social media accounts from the ground up, and six months later, we’ve onboarded multiple new clients thanks to her great work. Her services have been worth every dollar!”

She was fast, set up great strategies, monitored KPIs and made strategic recommendations, and was quick to change campaigns and content. She definitely has a great understanding of what works best for different types of businesses, and we would work with her again in a heartbeat!”

“Maia was an absolute professional and a pleasure to work with. She was also wildly impactful for our small business and grew our Instagram very quickly in a beautiful and authentic way.

She was fast, set up great strategies, monitored KPIs and made strategic recommendations, and was quick to change campaigns and content. She definitely has a great understanding of what works best for different types of businesses, and we would work with her again in a heartbeat!”

“Loved working with Maia and having her as a content editor.
She is organized, efficient and delights me with her creative touches. She is on time and responsive to my notes, and I always appreciate her suggestions and feedback as well in the editing process.”

“I am so blessed to be working with Maia! She shows up with an incredibly creative mind and strategic edge in her approach to editing my videos. We experiment with new styles together, and she’s always up to try something new!

Maia goes above and beyond to deliver phenomenal work. I’m always so excited to watch the edited videos she delivers.”

about Deya

Heya!

I’m a business owner & lucky client of Maia’s.

Before I found her, I probably spent 200+ hours scrolling through editor portfolios. I didn’t want to do the whole aggressive transitions & corporate fonts style. (You know, the one that makes your video look like it was edited by an energy drink.)

In a world where everyone’s trying to be the loudest, there’s something magical about content that is edited in an intentional, cute, girly way. Maia’s been the genius doing that in my videos, helping me grow the channel from 10,000 to over 150,000 subscribers.

So, as a course creator myself I’m excited to help her share it all!

Over 45 happy clients

Frequently Asked Questions

technically no! Final Cut Pro has a 90-day free trial — so you can use the full software for three whole months at no cost.

(and yes, that’s more than enough time to finish the course and practice your new skills!)

if you want to keep it after the trial, Final Cut Pro is a one-time payment of $299 (no subscriptions, ever )

BONUS TIP FOR STUDENTS: Apple offers a student discount bundle — for $199 you get Final Cut Pro plus Logic Pro and 3 other apps.
(just search “Apple Pro Apps Bundle for Education”!)

No. final cut pro is not compatible with all macbook models. compatibility depends on your device’s hardware and operating system. please ensure that your macbook meets the official system requirements published on apple’s website before purchasing this course. we strongly recommend that you visit the final cut page on the mac app store or apple’s official site and attempt to download the free trial version to confirm compatibility with your device.

we are not affiliated with apple inc., and we cannot guarantee that final cut pro will run on your specific system. it is your responsibility to verify system compatibility prior to purchase, as refunds will not be issued for incompatibility issues.

not at all! this course was made for beginners.

we walk you through everything from “how do I even open Final Cut Pro?” to “how do I make this edit feel like me”

we’ll teach you how to make soft, intentional, cozy edits that actually hold attention — without needing to be a tech wizard.

you don’t need previous experience to join our program!  we’ll show you how to build a portfolio from scratch, attract dream clients, and stand out — even if you’re just starting. + a lot of students join just to edit their own content, build a personal style, or finally learn how to make their videos feel the way they want them to feel.

we teach aesthetic editing — which often leans dreamy, soft, and cozy — but it’s not about one “look.”

we’ll help you create your own voice and visual vibe, whatever that ends up being.

no pressure at all — you get lifetime access to the course + all future updates. so whether you binge it in a weekend or take your sweet time, we’re here for it 

module 0 and 1 will be available immediately after you purchase, and we will follow a drip schedule after where 2 modules are made available every week. 

unfortunately, no. you will meet the other students and chat with everyone (including Maia and Deya) in real time via slack, but no live calls are included.

you can however buy a 1:1 call with Maia for +$100 where she provides feedback on your final project!

first of all — welcome to the club, we’ve all been there.

second: you do not need a perfect setup, paid client work, or a cool website to start learning a new skill.

you just need curiosity + a Mac. we’ll help with the rest.